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Updated: Groups challenge Cargill’s turkey marketing claims

By Erica Shaffer WASHINGTON – A complaint lodged with the Federal Trade Commission (FTC) accuses Cargill of making false and misleading claims about its Shady Brook Farms and Honeysuckle White brands of turkey products. Family Farm Action Alliance, Venceremos, Mighty Earth, Animal Equality, Organic Consumers Association, and Socially Responsible Agricultural Project, in partnership with Richman Law Group, urged the FTC to investigate.

“Cargill uses its ‘independent family farmers’ narrative to imply that the Products have far-reaching benefits for workers, animals, and the environment,” the groups said. “As set forth in the complaint, Cargill is egregiously misleading consumers with these representations, because the products are in fact produced on large, corporate-controlled factory farms. Far from the bucolic family farms portrayed by Cargill’s marketing, Cargill’s actual production methods exploit contract farmers and slaughterhouse workers, systematically abuse animals, and cause grave harms to the environment.”

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